📌 About This Publication

Every legend starts with a spark.

Most brands wish they were born iconic.
The rest roll up their sleeves, forge their own mythology—and rally a community around it.

I’m Tariq Ahmad, founder of Content Catalyst, where we turn sparks into systems—and stories into strategy.

With two decades of leading global campaigns, producing 100+ webinars, and building audience-first programs, I bring a blend of:

• Narrative frameworks grounded in timeless storytelling

• Strategic content systems that scale

• Creative leadership built on trust, resilience, and depth

🗓 Publishing Schedule

• Monday / Wednesday / Friday – Cinematic essays on ambition, power, and character

• Tuesday / Thursday – Literary deep dives into identity, desire, and human complexity

🎬 Literary & Cinematic DNA

Lessons come from Sansa’s foresight, Rocky’s grit, Holden’s rebellion, and Draper’s instinct—because great content doesn’t just move metrics.
It moves people.

If you believe greatness is built—not born—
you’ve found your catalyst.